The Star Trophies for the 5th edition of the Imperiales will be awarded, thanks to professionals in the field, from the world of advertising and the media. And it is the Belgian creative director Dominique Van Doormaal who will chair the jury.
The man has established himself in Morocco and abroad through his artistic performances, notably at McCann Erickson, Leo Burnett, Saatchi & Saatchi, DDB, Young & Rubicam, Duval Guillaume and Happiness-Brussels and Happiness-Saigon. Dominique Van Doormaal has served on several juries including the London International Awards (LIA), New York Festivals, Eurobest and Cannes Lions. He has won awards at the Cannes Lions, Eurobest, NY Festivals, LIA, Epica Awards and D&AD Awards. He lives and works in Brussels.
The Belgian creative director will chair the jury for the “Les Étoiles” Trophies, during the 5th edition of the Imperiales, which will be held from September 19 to 23, 2022, in Casablanca.
After deliberations, the jury will award the “Stars” relating to each of the categories, and subcategories, to the campaigns that have subscribed to them, produced during the years 2020 and 2021. The “Stars 2022” record a record number of 299 subscriptions, from 32 agencies, representing 76 advertisers.
This year, a special public prize was planned during the preview of Les Impériales which was held at the Mégarama, last Monday, through the Showreel Morocco projection. The campaigns that subscribed to the two previous editions of 2019 and 2020, as well as the showreel of the 2020-2021 campaigns, competing for the Stars of this 5th edition were screened. For the first time, an “audience award” will be awarded during the gala evening next Friday. The public vote will be collected, during the Showreel of the Megarama, through a QR Code.
The inauguration of the Advertising and Media Museum will also mark the official launch of the Imperial 2022. This week, the event will devote two days of conferences, debates and workshops to the theme: Morocco Tomorow. To be continued…